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Finance
  • 19 December 2025

Consumer financial services policy

The Commission is working to ensure a safer and more integrated market for retail financial services in the EU.

What the EU is doing and why

Consumer financial services, also called retail financial services, are financial services offered to ordinary consumers. They cover a wide array of products such as

  • current and savings accounts
  • payment services
  • credit cards
  • mortgages
  • insurance
  • investment products

The Commission aims to promote transparency and consumer protection in this area. Consumers should be able to make well‑informed decisions about financial products, and feel confident that they are adequately protected. The Commission also aims to further integrate the market.

Policy making timeline

  1. 24 May 2023
    Legislative proposal - Retail investment